Absolute Essentials of Social Marketing

Jeff French


Engels | 21-07-2026 | 74 pagina's

9781041193050

Hardback


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Absolute Essentials of Social Marketing provides a comprehensive yet accessible guide to Social Marketing theory and practice, offering systematic approaches to influence behaviour for personal and social good through marketing principles and behavioural science.

Beschrijving

Absolute Essentials of Social Marketing provides a comprehensive yet accessible guide to Social Marketing theory and practice, offering systematic approaches to influence behaviour for personal and social good through marketing principles and behavioural science.

Details

EAN :9781041193050
Auteur : 
Uitgever :Taylor & Francis
Publicatie datum :  21-07-2026
Uitvoering :Hardback
Taal/Talen : Engels
Status :Nog niet beschikbaar
Aantal pagina's :74
Reeks :  Absolute Essentials of Business and Economics